Crystal Hood


Crystal believes in the importance of authenticity and perspective, two things that make her a rock star Coordinator. She also utilizes her strategic thinking and interpersonal communication skills to build and develop meaningful relationships with everyone she meets. And her can-do attitude motivates her to continuously think beyond the basics and push the envelope – no matter how big or small the challenge.

Before calling ?What If! home, Crystal worked at an advertising agency where she contributed to successful campaigns for live music festivals and some of Broadway’s most exciting and progressive advertisements.

When not plotting or planning in the innovation space, Crystal is curating events with her friends, writing for a lifestyle blog, finding more time to dance, and spending “qt”* with her family.

*quality time

The ?! moment I’ve had the greatest adventure:

Is yet to come…

Find out more about the ?! values »

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