Graphic Designer (Shanghai)

Location: China
Posted: 04 November 2019


?What If! drives human-powered experimentation engines, partnering with businesses to solve their most difficult problems in an innovative way. We provide the safe adventure that helps to de-risk ideas, accelerate impact, and empower people and organisational transformation by using the best mechanism of learning in the world — experimentation. At ?What If!, “Design to Learn / Design to Launch” is the driving philosophy behind our approach to design, ensuring we create impact through experimentation and impact in the real world. We Design to Learn by creating concepts and visuals to test with consumers, and Design to Launch by iterating designs based on deep human insights to launch them into the world for our clients. This means you’ll not only be bringing ideas to life through design, but will also have a hand in developing the value proposition and strategy behind the design.

We’re looking for a Mid-weight Designer to join our Shanghai office. As a Mid-weight Designer, you will work with our growing international team to help steer the exciting future of innovation in Asia and you’ll Design to Learn and Design to Launch through working on a diverse portfolio projects that solve problems across a variety of industries. With an eagerness to learn from others and grow your design skillset, you actively work alongside your senior team members in creating audacious, impactful work for our clients. You’re always up for a challenge, are ready to jump into collaborative teamwork, and understand the significance of delivering work of second-to-none quality. As a natural creative problem-solver with an acute attention to detail, you bring your unique point of view to the table, and your sharp execution and strong conceptual thinking go hand-in-hand.


  • Design concepts and deliverables in a variety of media, including but not limited to print (e.g. books, packaging, brand identities) and digital (e.g. websites, apps, products)
  • Create polished, client-ready decks (e.g. pitches, proposals, final share-outs)
  • Support senior team members on projects which blend visual design with strategy
  • Gain an understanding of how to incorporate synthesized user research and consumer insights into design deliverables
  • Collaborate with designers and Inventors to create audacious, impactful deliverables
  • Work both independently and with others in a fast-paced environment
  • Effectively communicate concepts, ideas, and design rationale, both verbally and visually
  • Maintain internal brand identity and assets (e.g. business card production, branded PowerPoint deck, company website)
  • Manage and communicate with printers and developers to coordinate print and digital production


  • 2+ years of design industry experience
  • Fluent in English
  • Compelling design portfolio demonstrating prototyping experience such as sketching, packaging design and/or digital product
  • Proven aptitude for quick creative problem solving and sharp attention to detail within a fast-paced work environment
  • Ability to take direction from senior team members
  • An enthusiastic, team-player mindset
  • Eagerness to learn from others, constantly improve your skillset, and grow as a designer
  • Strong verbal, written, and visual presentation skills, demonstrating an ability to clearly articulate ideas and present work
  • Fluency in industry-standard design applications (e.g. Photoshop, Illustrator, InDesign, Sketch, InVision, PowerPoint, Adobe Suite)
  • Understanding of the Chinese market is a plus


Never stop asking ?What If?

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